The Mega-Brands That Built America
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3 episodes · First aired 2026-08-02
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Showing 3 at a time
During WWII, a struggling automaker and Detroit's industry titan race to build a revolutionary all-purpose military vehicle, then spend decades battling to reinvent their wartime creation into America's most popular type of car: the SUV.
A showman named Mark Goodson and a former nightclub singer named Merv Griffin wage a three-decades battle to reinvent the television game show, creating franchises with spinning wheels, buzzers, and catchphrases that become ingrained in American culture as billion-dollar global brands.
A husband's homemade bandage, a college dropout's breakthrough adhesive, and a factory worker's wartime fix transform simple strips of tape into indispensable American icons - creating a $90 billion industry, one sticky invention at a time.
